Frozen meal delivery firm exiting Colorado as part of larger cuts

Yelloh media pic

Yelloh, formerly known as Schwan’s, will cease delivering its frozen meals along the Front Range. (Courtesy Yelloh)

A frozen-food delivery service is trimming its workforce and shuttering 90 delivery centers nationwide, including four in Colorado. 

Yelloh, formerly known as Schwan’s, is laying off 39 Colorado employees and permanently closing its four Front Range locations, according to a letter sent to the state. The company operates in Denver at 5805 E. 42nd Ave., in Loveland at 3660 Draft Horse Drive, in Castle Rock at 3100 Commerce Court and in Colorado Springs at 3440 Kimball Circle.

Layoffs will take effect on Dec. 15, according to a letter written to the state last week, although employees will be paid through Dec. 26. 

According to property records, the company owns all of its real estate in Colorado. A spokesperson did not confirm if it will sell or lease the properties, although the Loveland site is listed for sale on LoopNet for $4.19 million.

According to a statement on Yelloh’s website, the food delivery company’s closure of 90 locations nationwide will result in about 750 employees being let go.

“Facing economic headwinds, rising business costs and the post-pandemic world, our teams across the country have worked valiantly to transform our company into a modern category leader,” the statement said. “Despite those efforts and like many retail businesses, we must now close locations.”

Yelloh has roughly 4,000 employees and 300 locations, according to its website. After the closures it will operate in just 18 states, with Colorado no longer being one of them.

According to its website, the Minnesota-based company was founded by Marvin Schwan in 1952 after he loaded his car to sell his family’s ice cream door to door. Finding it successful, Schwan scaled the home delivery aspect of the ice cream brand and eventually added other foods like frozen pizza, sandwiches and corn dogs. 

The meal delivery side of the business was rebranded as Yelloh last year and is still owned by the Schwan family. The majority of other operations, like manufacturing and grocery store distribution, were acquired by Seoul-based CJ CheilJedang in 2019 for $1.8 billion. 

Yelloh notified the state of the layoffs in an effort to comply with the federal Worker Adjustment and Retraining Notification Act, which requires large employers to provide advance notice of plant closings and significant layoffs. 

Other companies that have informed the state of layoffs this year include the British sports apparel firm Gymshark, California-based Specialized Bicycles, lighting manufacturer Pinnacle Architectural Lighting, automobile seat cover makers GT covers, a subsidiary of Broomfield-based Vail Resorts, health insurer Friday, construction tech company Prescient and Bank of the West.

Yelloh media pic

Yelloh, formerly known as Schwan’s, will cease delivering its frozen meals along the Front Range. (Courtesy Yelloh)

A frozen-food delivery service is trimming its workforce and shuttering 90 delivery centers nationwide, including four in Colorado. 

Yelloh, formerly known as Schwan’s, is laying off 39 Colorado employees and permanently closing its four Front Range locations, according to a letter sent to the state. The company operates in Denver at 5805 E. 42nd Ave., in Loveland at 3660 Draft Horse Drive, in Castle Rock at 3100 Commerce Court and in Colorado Springs at 3440 Kimball Circle.

Layoffs will take effect on Dec. 15, according to a letter written to the state last week, although employees will be paid through Dec. 26. 

According to property records, the company owns all of its real estate in Colorado. A spokesperson did not confirm if it will sell or lease the properties, although the Loveland site is listed for sale on LoopNet for $4.19 million.

According to a statement on Yelloh’s website, the food delivery company’s closure of 90 locations nationwide will result in about 750 employees being let go.

“Facing economic headwinds, rising business costs and the post-pandemic world, our teams across the country have worked valiantly to transform our company into a modern category leader,” the statement said. “Despite those efforts and like many retail businesses, we must now close locations.”

Yelloh has roughly 4,000 employees and 300 locations, according to its website. After the closures it will operate in just 18 states, with Colorado no longer being one of them.

According to its website, the Minnesota-based company was founded by Marvin Schwan in 1952 after he loaded his car to sell his family’s ice cream door to door. Finding it successful, Schwan scaled the home delivery aspect of the ice cream brand and eventually added other foods like frozen pizza, sandwiches and corn dogs. 

The meal delivery side of the business was rebranded as Yelloh last year and is still owned by the Schwan family. The majority of other operations, like manufacturing and grocery store distribution, were acquired by Seoul-based CJ CheilJedang in 2019 for $1.8 billion. 

Yelloh notified the state of the layoffs in an effort to comply with the federal Worker Adjustment and Retraining Notification Act, which requires large employers to provide advance notice of plant closings and significant layoffs. 

Other companies that have informed the state of layoffs this year include the British sports apparel firm Gymshark, California-based Specialized Bicycles, lighting manufacturer Pinnacle Architectural Lighting, automobile seat cover makers GT covers, a subsidiary of Broomfield-based Vail Resorts, health insurer Friday, construction tech company Prescient and Bank of the West.

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