A-Basin’s season passes for the upcoming season went on sale March 5 at $399. (BizDen file photo)
Arapahoe Basin has revealed a clearer picture of its ski pass plans for next season.
Chief Operating Officer Al Henceroth told the resort’s customers in an email Wednesday that A-Basin does not plan to join another pass program on an unlimited basis for the 2019-2020 season.
He said buying the resort’s own season pass will be the only way to get unlimited access to the mountain.
“Just looking around, we think our best deal right now is to have the unlimited option on our own pass,” Henceroth told BusinessDen. “We think we’ll get the best out of that. Hopefully we’ll have some other bonus days we can mix and match a few other things.”
A-Basin announced in February that it would not be included on the Epic Pass next year, ending a 22-year affiliation with Vail Resorts. Henceroth said at the time that crowds were straining the resort, particularly its parking capacity. The pass gave holders unlimited access to the resort.
A map of A-Basin’s base area. Click to enlarge. (Courtesy A-Basin)
Since the announcement, the industry has been watching to see whether the resort would join the Ikon Pass — the Epic Pass’ main rival — or come up with a different plan for next year.
The answer to that hasn’t been finalized. Henceroth said Wednesday the mountain still is negotiating with other pass products about potentially joining on a limited basis. But Henceroth indicated that any resulting partnership would give users, at most, seven days access to the resort.
“We’re talking to quite a few still,” Henceroth said. “I think everyone is on the table.”
Henceroth would not confirm that the mountain was in negotiations with Alterra Mountain Co., whose Ikon Base Pass includes limited five-day access at Aspen Snowmass, Steamboat and 23 other mountains.
He did confirm that the resort is negotiating with Mountain Collective, which gives two-day access to 17 ski resorts. Other pass options include the Powder Alliance, which includes Loveland Ski Area and Monarch Mountain.
“These things take time,” Henceroth said. “There’s a lot of players involved, and unwinding a big deal and potentially setting up another one takes time.”
A-Basin’s season passes for the upcoming season went on sale March 5 at $399. That figure will increase as the season approaches. Henceroth declined to discuss sales figures.
“We’re happy with where we are now,” he said.
A-Basin’s season passes for the upcoming season went on sale March 5 at $399. (BizDen file photo)
Arapahoe Basin has revealed a clearer picture of its ski pass plans for next season.
Chief Operating Officer Al Henceroth told the resort’s customers in an email Wednesday that A-Basin does not plan to join another pass program on an unlimited basis for the 2019-2020 season.
He said buying the resort’s own season pass will be the only way to get unlimited access to the mountain.
“Just looking around, we think our best deal right now is to have the unlimited option on our own pass,” Henceroth told BusinessDen. “We think we’ll get the best out of that. Hopefully we’ll have some other bonus days we can mix and match a few other things.”
A-Basin announced in February that it would not be included on the Epic Pass next year, ending a 22-year affiliation with Vail Resorts. Henceroth said at the time that crowds were straining the resort, particularly its parking capacity. The pass gave holders unlimited access to the resort.
A map of A-Basin’s base area. Click to enlarge. (Courtesy A-Basin)
Since the announcement, the industry has been watching to see whether the resort would join the Ikon Pass — the Epic Pass’ main rival — or come up with a different plan for next year.
The answer to that hasn’t been finalized. Henceroth said Wednesday the mountain still is negotiating with other pass products about potentially joining on a limited basis. But Henceroth indicated that any resulting partnership would give users, at most, seven days access to the resort.
“We’re talking to quite a few still,” Henceroth said. “I think everyone is on the table.”
Henceroth would not confirm that the mountain was in negotiations with Alterra Mountain Co., whose Ikon Base Pass includes limited five-day access at Aspen Snowmass, Steamboat and 23 other mountains.
He did confirm that the resort is negotiating with Mountain Collective, which gives two-day access to 17 ski resorts. Other pass options include the Powder Alliance, which includes Loveland Ski Area and Monarch Mountain.
“These things take time,” Henceroth said. “There’s a lot of players involved, and unwinding a big deal and potentially setting up another one takes time.”
A-Basin’s season passes for the upcoming season went on sale March 5 at $399. That figure will increase as the season approaches. Henceroth declined to discuss sales figures.
“We’re happy with where we are now,” he said.
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